semiotics

/sษ›miหˆษ’tษชks/

IPA: /S EH0 M IY0 AA1 T IH0 K S/

noun
  1. 1

    The study of signs and symbols, especially as means of language or communication.

  2. 2

    The study of medical signs and symptoms; symptomatology.

Source: https://en.wiktionary.org/wiki/semiotics