pricepoint
/P R AY1 S P OY1 N T/noun
- 1
A price, viewed as one of a number of prices for related retail goods.
“Our cracker shelves need some things at the 5.99 price point, both an upscale product and a very large size mid-range brand.”
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Source: https://en.wiktionary.org/wiki/price%20point, https://en.wiktionary.org/wiki/pricepoint