personalizations

/P ER1 S AH0 N AH0 L AH0 Z EY1 SH AH0 N Z/
noun
  1. 1

    The act of personalizing something, or adapting it for somebody's needs or tastes.

  2. 2

    The act of personifying; personification.

Source: https://en.wiktionary.org/wiki/personalization, https://en.wiktionary.org/wiki/personalizations