creative writing

/K R IY0 EY1 T IH0 V R AY0 T IH0 NG/
noun
  1. 1

    The art of writing texts such as novels, short stories and poems which fall outside the bounds of professional, journalistic, academic and technical discourse.

  2. 2

    Such texts generally.

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Source: https://en.wiktionary.org/wiki/creative%20writing