blockbusting

/B L AA1 K B AH0 S T IH0 NG/
noun
  1. 1

    A technique used to encourage people to sell their property by giving the impression that a neighborhood is changing for the worse, especially by implying a change in its racial makeup

adjective
  1. 1

    Having the characteristics of a blockbuster; hugely successful.

    a blockbusting movie

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Source: https://en.wiktionary.org/wiki/blockbusting